Since 1996 the Lombard Horticultural Society has been devolving profits from the flower show to green areas in the city.
These initiatives are united under Green interventions for the city, regulated by the convention stipulated in 2014 with Milan Municipality.
A new programme began with this convention drawn up in 2014 with Milan Municipality for the study and improvement of some of the city’s flowerbeds over three years, where Orticola began to experiment new ways of working to try to reduce municipal maintenance while keeping a high aesthetic level and improving information on plants, their use and maintenance amongst citizens.
The most recent intervention, as part of the experiment, was the creation of a flower meadow, sown in autumn, on the big traffic island in Piazza Monte Titano, one of the entrances to the city, with a magnificent spread of blue flowers. Furthermore, Orticola will be responsible for the care and maintenance of the Perego Gardens in via dei Giardini for the next few years which were reorganised in the past by planting acidophilous species and providing irrigation and an ultramodern playground in wood for children.
CityLife, in collaboration with Orticola di Lombardia, continued the improvement project of the Fair area in Milan, with the Flowering vegetable gardens, designed by the landscape architect Filippo Pizzoni and created by Susanna Magistretti with Cascina Bollate.
Orticola at the Royal Palace
2017-2022 | Milan’s Royal Palace Garden
A brand new definitive project called Royal Palace Garden designed by Marco Bay for Orticola di Lombardia is expected to remain in place until 2022.
2016 | A Futuristic Garden
The Futurist Boccioni Garden project, inspired by the art of the Master, at the Royal Palace.
The “green” partnership with french luxury brand Hermès continued with A futurist spring at Palazzo Reale, a garden designed by Marco Bay with the Nespoli nursery, in the open space behind the Royal Palace dedicated to the Umberto Boccioni exhibition, sponsored by Hermès in collaboration with IO Donna , the weekly Corriere della Sera magazine for women.
2015 | Orticola’s Viridarium
“MYTH AND NATURE. From Greece to Pompeii”
A botanical exhibition project from July 31th 2015 till January 10th 2016.
This will be the very first time that a green itinerary becomes part of an exhibition in Milan’s Royal Palace. – “MYTH AND NATURE. From Greece to Pompeii” is a prestigious exhibition project dedicated to painted vases, terracotta votive statues, frescoes and luxury items, from the 8th century. B.C. the 2d century. AD. An exhibition developed in 6 sections to tell the Classical World —.
Once again the Lombard Horticultural Society with the Italian women’s magazine IO donna from Corriere della Sera group, will collaborate, thanks to French Maison Hermès, in the context of the future major exhibition “MYTH AND NATURE. From Greece to Pompeii”, nature, mythology and landscape in the ancient world conceived by the Culture Department of Milan Municipality and the Royal Palace, from July 31th 2015 till January 10th 2016. The idea is to present a little-known aspect of the classical world: the representation of nature in its various guises, the action of man on nature and the environment, with more than 200 masterpieces from Greece, Graecia Magna and Rome. This will give visibility to the most advanced studies of a fascinating aspect, previously almost unknown, of our classical roots.
The open-air space behind the Royal Palace has been assigned to the Lombard Horticultural Society as an integral part of the exhibition with a display of the same plants that would have been used in Roman villa gardens more than two thousand years ago. This will offer visitors an intriguing immersion into the feelings and atmosphere of an ancient viridarium, a project designed by Marco Bay and Filippo Pizzoni.
The picture below, illustrates a preview of the project by Marco Bay.
Orticola for Milan – Flowerbeds in the city
This year saw the beginning of a study and experimentation programme to improve some of the city’s flowerbeds over the next three years, where Orticola intends to experiment new ways of working to try and reduce maintenance on behalf of the Administration, keep the aesthetic level of the flowerbeds high and improve the citizens’ knowledge of plants, their uses and care.
The first were the flowerbeds in Piazzale Luigi Cadorna and Piazza Meda, to be followed by a series of renovating interventions through the seasons, whilst monitoring the whole process, to provide useful information to the administration for programming and maintaining the city’s plants. The innovative and sometimes experimental aspects will always be explained to the citizens and anyone interested by means of explanatory panels displayed on site, providing all the information needed on the plants used and their characteristics.
Orticola’s Flowering Buildings
Renewal project for the Palazzo Dugnani courtyard
The wide-ranging view from Palazzo Dugnani’s porticoes and loggias over the Public Gardens and the scene of the square around the large basin containing the fountain, have become the emblematic vision of the Orticola Show over the last 20 years. From the other side, seen from via Manin, with the entrance at number 2, the building appears as a great block facing the road.
The Lombard Horticultural Society has taken on the responsibility of improving the external perimeter, opening onto the portico of the courtyard facing the gardens, bordered by the railings embracing the central body of the building behind the side wings jutting out into the park. This space, very visible behind the statue of Antonio Rosmini which dominates the steps leading down to the fountain square, returns to its former splendour with the abundance of wild flowers along the railings and the walls of the central courtyard. The project was entrusted to Marco Bay.
2017 | Flowering Allotments
The extension of Flowering Allotments at Citylife, in an area doubled since the previous edition called The Flowering Meadow, offer a very varied project full of innovations waiting to be discovered …
2015-2016 | The flowering meadow
Orticola for Milano, with CityLife
A new, natural urban space, but fenced and with controlled access, for walking, learning, playing and chatting, for the use of the city with international scope, where distant colours and tastes reestablish contact between city and countryside.
Partnership agreed with CityLife
The collaboration with Orticola, following a project by the architect Filippo Pizzoni, for the Lombard Horticultural Society, is based on the creation and transformation of a vast area with spacious Flowering Lots, which attracts walkers into a wide flower meadow like a vast maze, planted with different mixtures of herbaceous perennials and annuals, chosen from the more ornamental species of the European flatland flora, to a great vegetable garden and a herb garden.
Therefore open spaces available to the public, suitable for recreation, bucolic moments of reflection, relaxation spaces and an “agora” for play and meetings, a present to the City of which Orticola is particularly proud.
The flowering meadow is in tune with the research that Orticola is conducting into the study of different, innovative proposals for cultivation in the city with low environmental impact, with the scope of reducing maintenance costs, without spoiling the aesthetic quality but rather trying to improve it.
This research fits in with the experimental viewpoint of Urban Horticulture, already begun by Orticola with the Flowering Vegetable Gardens at Palazzo Dugnani in 2011, where the 5 flower beds around the fountain were planted as ornamental vegetable gardens, mixing flowers, vegetables and fruit trees, continuing with the layout of several open spaces in the city, as Orticola has always done, and which is now regulated by the Convention with Milan Municipality since last year.
This significant new partnership is agreed with CityLife, one of the biggest renewal projects in Europe, in the Fiera district of Milan, a vast area whose transformation plan involves an articulated and balanced mixture of public and private functions, with residences, offices, shops, services, open spaces and public areas, following objectives and criteria for sustainable development, reducing direct and indirect environmental impact of the activities carried out.
2017 | The Study Days
A new four-year seasonal meetings of Study Days will be developed following the first Study Days project, a four-year cultural program finished at the end of March 2015.
A new series of seasonal meetings will begin in April 2017, in which illustrious members from the world of plants and gardens will discuss contemporary themes to answer the needs of an ever-growing interest.
2016 | Orticola’s Dialogues
A series of seasonal meetings, Orticola Dialogues started in autumn 2016.